BRAND STRATEGY + CONTENT CREATION

 
 

Founded in 2018, Trouvé Medspa’s core value is to always stay True to You. Their mission is to serve people with a slow, conservative approach to aesthetic medicine. The goal is to emphasize natural beauty and highlight your favorite features.


I joined the Trouvé team as an administrative coordinator where I was the first voice and face of the brand when patients walked through the door. Within a few weeks, I saw an opportunity to grow in the digital space and began managing Trouve’s social media pages. Within one year, I grew Trouve Medspa’s following and engagement on Instagram through business and marketing strategies.

Click to view:
Trouve Medspa’s Instagram*
*Note anything after August 2022 is not my work.

cleveland based brand marketing designer
 
 

print material

cleveland graphic designer specializing in print and digital design
 

In a digital world, it’s exciting to have the opportunity to create print material for promotions, new services, and campaigns. Physical signage sparked conversation and kept patients up-to-date on the latest happenings.

 

digital marketing

website REbuild


My goal for Trouve’s new website was to not only showcase the work of the providers but also focus on user experience and SEO. Trouvé became a #1 hit on Google for most searched words and phrases in the industry.

 
 

email marketing

cleveland email marketing designer
 

social media marketing

 

Within 4 years, Trouvé grew immensely in the digital space by implementing a variety of strategies on Instagram.

In January of 2019, Trouvé Medspa had 815 followers, averaging 40 likes and 2 comments per post
In 2022, Trouve Medspa had over 5,500 followers, averaging 123 likes and 23 comments per post.

social media instagram marketing small businesses cleveland ohio
 
 

custom infographics

 
creating custom infographics social media content cleveland ohio
custom infographics instagram social media content cleveland ohio
 
 

organic content

 
cleveland instagram growth hacker
instagram specialist cleveland
 

engaging instagram stories

 
 

photo styling

I was lucky enough to work alongside Lylah Rose Wolff, a fellow creative and extremely talented photographer. Lylah and I had a lot of fun bringing our ideas to life.

photo styling social media cleveland ohio
creative content strategy cleveland ohio
creative direction styling social media cleveland ohio
photo styling skincare cleveland ohio

promotional graphics

digital marketing design cleveland ohio
instagram-creative-strategy.gif
cleveland graphic visual designer
 
creative digital marketing designer
nicole anderson cleveland marketing designer
brand design